About Kid Kong NYC
the designer | Founded by NYC native Gabriella Sanders, Kid Kong is the product of a mother’s love for fashion. Gabriella’s career in fashion began as a wardrobe stylist on sets of music videos and commercials under the production arm of Viacom. Overtime, she began acquiring private clients leading her to venture out on her own, but it wasn’t until becoming a mother that Gabriella found a fashion niche leading to her most exciting creative outlet to date. Thanks to her children; son Princeton, and daughter Zoie, Gabriella was inspired to create her first trendy children’s line, Kid Kong.
"I was constantly envisioning and sketching designs for my kids, especially my son, then having them custom-made to my liking. I want to help other mothers who see fashion as a lifestyle and love to dress their kids in ways that radiate swag and exudes confidence in our little ones. It goes even beyond being fashionable...kids are our future and instilling confidence in them at a young age will help us impact their lives in a positive way!"